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Services

We are builders, storytellers and wave makers

Go-to-market
(GTM) strategy

  • Identify target audience and target markets
  • Set up logo, legal entity and copyright
    protection
  • Competitor analysis and establishing USP
  • Establish a multi channel, 360 marketing strategy
  • Establish KPI and test the key metrics
  • Refine the strategy and keep testing

Brand strategy
discovery

  • Deep dive brand discovery workshop
  • Create brand identity, mission statement, value propositions and positioning
  • Develop a project roadmap with a legal audit
  • Create branding and legal approved copy
    guidelines

Growth Marketing

  • SWOT Analysis
  • Audience development
  • User acquisition, retention and resurrection
  • Conversion rate optimization
  • A B testing, tracking and analysis
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Social Media
Management

  • Existing social media content audit
  • Create a tone of voice for different social channels
  • Create a content calendar for different social channels
  • Develop social media strategies based on trend analysis
  • Experiment and test new content

Influencer Relations

  • Identify partners based on brand and product
    launch goals
  • Create partnership LOI
  • Negotiate influencer or partnership terms
  • Licensing deals
  • Create influencer and partnership promotion plans

 

Go-to-market
(GTM) strategy

Go-to-market
(GTM) strategy

  • Identify target audience and target markets
  • (Set up logo, legal entity and copyright protection)
  • Competitor analysis and establishing USP
  • Establish a multi-channel, 360 marketing strategy
  • Establish KPI and test the key metrics
  • Refine the strategy and keep testing

    • Identify target audience and target markets
    • (Set up logo, legal entity and copyright protection)
    • Competitor analysis and establishing USP
    • Establish a multi-channel, 360 marketing strategy
    • Establish KPI and test the key metrics
    • Refine the strategy and keep testing
 

Brand strategy
discovery

Brand strategy
discovery

    • Deep-dive brand discovery workshop
    • Create brand identity, mission statement, value propositions and positioning
    • Develop a project roadmap with a legal audit
    • Create branding and legal approved copy guidelines
 
    • Deep-dive brand discovery workshop
    • Create brand identity, mission statement, value propositions and positioning
    • Develop a project roadmap with a legal audit
    • Create branding and legal approved copy guidelines
 

Growth
Marketing

Growth
Marketing

  • SWOT Analysis
  • Audience development
  • User acquisition, retention and resurrection
  • Conversion rate optimization
  • A/B testing, tracking and analysis

 
    • SWOT Analysis
    • Audience development
    • User acquisition, retention and resurrection
    • Conversion rate optimization
    • A/B testing, tracking and analysis
   

Social Media
Management

Social Media
Management

  • Existing social media content audit
  • Create a tone of voice for different social channels
  • Create a content calendar for different social channels
  • Develop social media strategies based on trend analysis
  • Experiment and test new content
  • Existing social media content audit
  • Create a tone of voice for different social channels
  • Create a content calendar for different social channels
  • Develop social media strategies based on trend analysis
  • Experiment and test new content

Strategic
Partnership

Strategic
Partnership

  • Identify partners based on brand and product launch goals
  • Create partnership LOI
  • Negotiate partnership terms
  • Licensing deals
  • Create partnership promotion plans
 
  • Identify partners based on brand and product launch goals
  • Create partnership LOI
  • Negotiate partnership terms
  • Licensing deals
  • Create partnership promotion plans
 

Go-to-market
(GTM) strategy

Go-to-market
(GTM) strategy

  • Identify target audience and target markets
  • (Set up logo, legal entity and copyright protection)
  • Competitor analysis and establishing USP
  • Establish a multi-channel, 360 marketing strategy
  • Establish KPI and test the key metrics
  • Refine the strategy and keep testing
 
  • Identify target audience and target markets
  • (Set up logo, legal entity and copyright protection)
  • Competitor analysis and establishing USP
  • Establish a multi-channel, 360 marketing strategy
  • Establish KPI and test the key metrics
  • Refine the strategy and keep testing
 

Brand strategy
discovery

Brand strategy
discovery

  • Deep-dive brand discovery workshop
  • Create brand identity, mission statement, value propositions and positioning
  • Develop a project roadmap with a legal audit
  • Create branding and legal approved copy guidelines
 
  • Deep-dive brand discovery workshop
  • Create brand identity, mission statement, value propositions and positioning
  • Develop a project roadmap with a legal audit
  • Create branding and legal approved copy guidelines
 

Growth
Marketing

Growth
Marketing

  • SWOT Analysis
  • Audience development
  • User acquisition, retention and resurrection
  • Conversion rate optimization
  • A/B testing, tracking and analysis

 
  • SWOT Analysis
  • Audience development
  • User acquisition, retention and resurrection
  • Conversion rate optimization
  • A/B testing, tracking and analysis

 

Social Media
Management

Social Media
Management

  • Existing social media content audit
  • Create a tone of voice for different social channels
  • Create a content calendar for different social channels
  • Develop social media strategies based on trend analysis
  • Experiment and test new content
  • Existing social media content audit
  • Create a tone of voice for different social channels
  • Create a content calendar for different social channels
  • Develop social media strategies based on trend analysis
  • Experiment and test new content

Strategic
Partnership

Strategic
Partnership

  • Identify partners based on brand and product
    launch goals
  • Create partnership LOI
  • Negotiate partnership terms
  • Licensing deals
  • Create partnership promotion plans
 
  • Identify partners based on brand and product
    launch goals
  • Create partnership LOI
  • Negotiate partnership terms
  • Licensing deals
  • Create partnership promotion plans
 

Case Study

Kung Fu Tea Fight Boba Club NFT

Manage the full lifecycle of the NFT launch from ideation to launch

Grew the NFT collection social following from 0 to 200K

Pitched to media and got reported in 10 outlets

Solana Hacker House

Developed the GTM strategy

Built the first hacker house community on Twitter

Provided marketing advisory services for hacker house projects

Clinique

Developed the growth marketing and social media strategy plan.

Increase the social following by 5x

Outreach to media and podcasts and successfully placed the project

Notifi

Prepared the Fundraising announcements and outreached to the media

Build the social media content calendar and grew the following by 80X

Team

Building Solana’s first marketing academy. Official release in November. Mai has over 10 years of marketing experience. She has built 3 apps, grown both app users and social network following from 0 to millions. Btw, Mai also founded a national day – National Bubble Tea Day on April 30th. She has worked with tech giants like Google, Tiktok, Waze, T-mobile, Youtube; Gaming and entertainment companies like Nintendo, Universal Studio, Ubisoft, Final Fantasy, and Genshin. Mai started her marketing and public relations career in fashion and beauty. She worked at Estee Lauder and had formed fashion partnerships with Levi’s, PVH, LBrands etc.

Mai has advised more than 50 Web3 projects on growth marketing strategy, product market fit, user acquisition, content strategy, branding and positioning etc. Clients including HelloMoon, Web3auth, Notifi, Oxygen Protocol and Chapter X etc.

Mai Shi

Marketer, Advisor, Storyteller

Charles L. Slamowitz, Esq. is a leading attorney and legal authority in the web3 space. He has worked with acclaimed clients including Snoop Dogg, Yuga Labs, and Lawcity.com. His works can be seen in top legal publications including the Columbia Law Journal, and speaking as a legal expert including NFT.NYC, Saphira Ventura Metaverse, and virtual Twitter Spaces, Charles has quickly become one of the most highly sought-after web3 attorneys.

Through cutting-edge experiential counsel, Charles sets the unparalleled golden standard for web3 legal. Charles’ web3 custom structuring, legal protections, and new agreements have been vetted and approved by top law firms and leading board of advisors alike. For more information, visit slamlegal.com.

Charles Slamowitz

Leading attorney and legal authority in web3

Head of BD MAP Protocol
Co-Founder of NFTASIA
CMO of Vera Labs
Corporate Lawyer
Juris Doctor

APAC Marketing & Community of Pyth Network, Jump Capital, Head of BD Realy Metaverse, Head of Marketing of BurgerSwap, Advisor of Pledge Finance, BlockChainPR, Scallop Finance, Kiraverse Metaverse, CNFT, Zebra Labs, Komori, GloDAO, XiDentity Digital Fashion, Assisted/Assisting in Ankr, Clover, My Neighbour Alice, Dcentral, Click NFT, Melos Music NFT, Bounce Finance

Katie Wong

Head of Business Development

Trusted By

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